It’s hard to believe that the ticket price to go to the first Super Bowl was a mere $6. That’s certainly not the case anymore. Ticket prices reached historic levels in 2015 when the Patriots faced the Seahawks. The average ticket to see that game was roughly $4,314.
Absolutely crushing the previous year average price of $2,436 (Broncos/Seahawks). It was the highest mark by quite a margin. The closest we had seen in recent years was the SB XLV (Packers/Steelers) which saw an average around $3,561.
While Super Bowl 50 didn’t quite reach the historic numbers of the year before, it was still up there in terms of price. The average ticket to see the Broncos/Panthers as right around $4,0000.
Things spiked back up in a big way for SB LI (Falcons/Patriots) with a new record being set, as the average ticket prices were around the $5,500 mark. Last year the mark was broke again at $5,682.
Prior to the recent surge, we had seen the average ticket price on the secondary market typically fall somewhere in the $2,500 to $3,000 range.
Super Bowl Ticket Prices: How Much Would It Cost to Go to the Big Game
This year the game will be held at Atlanta’s Mercedez-Benz Stadium, one of the newest stadiums in the league. It opened up in August of 2017. The New England Patriots will be facing off against the Los Angeles Rams.
As of the time of this publication, it appears the record will be broke again. Right now the average ticket price is $6,565.
However, that price has been dropping. There’s still a bunch of tickets out on the secondary market, so until people start buying them they got no choice but to keep lowering it. I would definitely keep an eye on this if you are thinking about splurging a little this year.
How Super Bowl Tickets are Distributed & Lottery Drawing (Face-Value)
As I’m sure most of you would guess, there’s quite a mark up on Super Bowl tickets. Face value is $500 for the 1,000 lottery tickets (keep reading for more on lottery tickets). Between $850 to $1,800 for general admission and up to $5,000 for club seats.
The NFL gives 75% of the tickets available to the league’s 30 teams. Of which 35% go to the two teams that are playing in the Super Bowl. The Falcons will receive approximately 6% of the tickets since they are the host team. The 27 other teams split the remaining 34%, which comes to a little over 1% each. Most of those teams hold lotteries among their fans to distribute those tickets.
The 25% that is left over is for the NFL to disperse as it pleases. They are divvied out among several groups. NFL affiliated companies, TV networks, corporate sponsors, media, VIPs, charities and fans. This distribution method creates high demand, which keeps the prices climbing.
How You Can Buy Tickets at Face Value
There is a way, however, to purchase Super Bowl tickets at face value. Every year the NFL gives out 500 pairs of tickets to fans through an annual lottery. Although your chances of being drawn is slim, it may be worth a shot since it is free to enter.
If chosen, you will have the opportunity to purchase a pair of Super Bowl tickets at face value ($500). Unfortunately it’s too late to get in on the action for this year’s Super Bowl. The lottery sign up takes place from February 1st through June 1st.
If this is the first you’ve heard of the Super Bowl lottery, it could get you a couple affordable tickets in the future. Just be prepared to cover the expenses of actually going to the game.
It’s also worth noting that the NFL has recently put a restriction on the lottery tickets. Winners are required to pick up their tickets on game day and immediately walk into the stadium. This is to prevent anyone from attempting to sell their tickets for a profit.
Want to attend a major sporting event that costs a lot less? Check out the NCAA tournament ticket prices. You’ll definitely get more bang for your buck.